Brighten Up

New wallets & coin purses from Co-Lab, in colors that recall summertime - fresh cut grass, the ocean and pink lemonade. We love this wallet design in an envelope clutch style, and the trusty coin purse hides perfectly in pockets and small bags for the minimal girl on the go!

Wallet $38
Coin purse $13

Around the Shop

Just a sneak peek around the shop, bits and pieces of spring settling into our lovely little space!

Sale Sweet Sale

Have you heard nearly half of the shop is on sale?! There are tons of new markdowns including all our cozy sweaters and lots of denim & corduroys, plus more. If you've had your eye on something, now is the time to grab it!

The Bay: Creators of Style

This Friday, January 25th, please join us for the exhibition and book release of The Bay: Creators of Style. Compiled by photographer Liz Caruana, this book features portraits & tidbits of the best and brightest designers in the bay area, including of course our beloved Dema!

Opening reception from 7-9:30 at the Carte Blanche Gallery, 973 Valencia St.

Colorful Co-Lab

One of our favorite bag lines, Co-Lab, has us perking up for spring! We have a range of colors and sizes to choose from. These bags are streamlined and simple, classics if you will - and as always, they are vegan! We especially like how they pop against our equally colorful happy socks. 

top to bottom:

Orange Doctor $87

Blue Hobo $74

Mustard Tote $81

Black Doctor $87

Happy socks $12 each

New T-Refinery, Two Ways

Say hello to your new favourite tee: an ultra soft cotton/modal blend, with a squared boatneck. This flattering neckline makes accessorizing a cinch!

left:
T-Refinery in powder blue $71
Distinkt scarf $85
DEMA wide leg pant $118
right:
T-Refinery in black $71
S. Hoffman necklace $86
DEMA fishtail skirt $128

Pretty Poketos

New wallets in the shop from Poketo's artist series. These inspiring designs are printed on a lightweight cotton canvas & include work from Cole Gerst, Colourbox, Jolby and Yellena James. You can carry a small piece of art everywhere you go!

Each wallet is $44

What's on sale?

Michael Stars sequin sweater was $178 now $142, Sam & Lavi printed skirt was $152 now $122

DEMA Sassy Mini skirt was $128, now $102

Laurie B. drape front cardigan was $156 now $125, Michael Stars lurex striped top was $68 now $54 DEMA Crawford dress was $232 now $186 Co-Lab vegan cross body was $78 now $55

What's in Our Windows: Textured Prints

Hot off the presses is our new Patsy skirt in a painterly print. It resembles something of an impressionist piece, full of texture and color. A sweet compliment to it are the bold scarves from Distinkt!

left:
Michael Stars striped tee $64
S.Hoffman necklace $60
DEMA Patsy skirt $128
right:
Velvet tee $71
Distinkt scarf $85
Level 99 jeans $129

What's in Our Windows: Fresh Fluorescents

We're welcoming in 2013 with bright eyes and a fresh zest for the year to come. What could be a more fitting match than these fun fluorescents from Velvet!

left:
Michael Stars hat $32
S.Hoffman necklace $50
Velvet boxy top $104
Level 99 jeans in plum $106
right:
Distinkt scarf $85
Velvet striped top $92
DEMA Patsy skirt $128

Color Stories: Sea

Remember our color stories feature? Well it's back! Today we are feeling blue - but we're not the least bit sad about it. Shades of this cool color are so easy to casually mix into an outfit. Sapphire, navy, turquoise - the options are endless!

Hello Lucky card $5
Rumba watch $45
Tokyo Bay bag $74
Happy Socks $12

We have more fun colors lined up, keep your eye out!

New Year, New Palette

Just a peek at some of Dema's pre-spring fabrics, in rich jewel tones and vibrant mustards. We can hardly wait for all the pretty dresses they will become!

Steals & Deals

Our clearance rack is brimming with tons of new markdowns!
Fall / Winter items have just been added starting at 20% off.  Swing by and shop around!