Saturday, March 31, 2012

spring fabrics


A sneak peek at some of the amazing fabrics that DEMA has stockpiled for Spring! Just imagine these lovely prints as Marnie dresses and Patsy skirts!

Thursday, March 29, 2012

in our window: bold color


A+Ro sweater / $140
DEMA Patsy Skirt / $118
Stephanie Hoffmann / $60

A bright Spring look in shades of hot pink and red! We love this unexpected mix.

Tuesday, March 27, 2012

in our window: black lace & shapes


Sam + Lavi lace cardigan / $152
Red 23 t-shirt / $94
Level 99 jeans / $106

A lace cardigan can dressed down just easily as it can be dolled up for nighttime. This outfit is a perfect example of layering something a bit dressier over more casual pieces for a fun mix. We love the cool faded print on this Red 23 tee and the amazingly bright color of these Level 99 jeans.

Saturday, March 24, 2012

happy socks, happy feet


Want to add a bit of Spring color to your wardrobe without causing your wallet to explode? Try a pair of adorable socks from one of our favorite brands, Happy Socks! At only $9 a pop they are the perfect way to step into the new season while still leaving you plenty of money for burritos and tequila shots!

Thursday, March 22, 2012

scarves for spring


You already know we love our scarves, and for Spring we've gone a bit overboard in that department because we just couldn't narrow down our favorites! Come take a peek at our large selection featuring all kinds of gorgeous prints and color mixes at price points ranging from $48 to $88.

Tuesday, March 20, 2012

in our window: party pants!




Michael Stars cardigan / $88
Michael Stars tank top / $48
DEMA Party Pants / $138
Vintage necklace / $47

We're digging our new Party Pants in this preppy meets psychedelic print. Bring them back down to earth with a simple striped tank top and cozy a-line cardigan from Michael Stars. Comfortable but still incredibly stylish with that DEMA flair!


Saturday, March 17, 2012

pop of yellow




Sam & Lavi lace cardigan / $152
DEMA Doris Dress / $178
Distinkt Scarf / $64
Sacchetto bag / $85

Don't fall back on head-to-toe black, step up your game with a few pops of bright color! We adore the amazing Doris Dress (from two posts ago) styled with a lace cardigan and bright yellow accessories. There are endless ways to style it!

Thursday, March 15, 2012

polka dots


Michael Stars scarf / $48
Laurie B. sweater / $189

A peek at one of the amazing new polka dot scarves we have in from Michael Stars. Just the thing for pairing with a striped slouchy sweater during this rainy, chilly weather!

Tuesday, March 13, 2012

a printed doris dress





DEMA Doris Dress / $178
DEMA Obi Sash / custom
Vanessa Mooney necklace / $80

This gorgeous Doris Dress is both modern and vintage-inspired, our favorite combo! Inspired by a classic silhouette but updated for today in lovely black and white cotton. The fitted bodice and full skirt are super flattering on every figure and it's the perfect canvas for some brightly colored accessories.

Saturday, March 10, 2012

behind the scenes



A bit of behind the scenes action: Dema cutting out fabric that was made into our amazing Party Pants!

Thursday, March 8, 2012

dress it up




Sam + Lavi / $152
DEMA Marnie Dress / $228

What could be more perfect than a gorgeous floral silk Marnie Dress paired with a black lace jacket? Perfect for work, perfect for going out, perfect for wedding parties. Chic but still playful, we love this look for every occasion. Classic DEMA.

Tuesday, March 6, 2012

color pop





Laurie B. sweater / $181
Velvet tank top / $41
Level 99 jeans / $106
Rumba watch / $20

We're still mad for colored jeans, they're just the thing for transitioning into Spring! Pair them with a bright tank top and cozy sweater until the weather decides to turn warm again. And don't forget a colorful accessory to finish the look, like this amazing Rumba watch that snaps into place (much like those beloved snap bracelets of the 1990's).

P.S. This is Betsy, our adorable new shopgirl!

Friday, March 2, 2012

we love color!


We know it's no secret that we're obsessed with bright colors... and we'd love to make you a color lover as well. Come on into DEMA and we'll show you how it's done!