Wednesday, November 30, 2011

necklaces for layering

Vanessa Mooney (short necklace) / $80 and Wendy Maves (long necklace) / $48

Wendy Maves / $46

Wendy Maves / $56

Wendy Maves (short necklace) / $56 and Wendy Maves (long necklace) / $46

We love layering our necklaces! Right now we have the perfect mix of chunky, dramatic necklaces and simple, delicate ones. The prices are just for giving them as gifts to your favorite gals and yourself!

Saturday, November 26, 2011

in our window: stripes + sailor pants




Laurie B. striped sweater / $156
Subtle Luxury scarf / $46
Mineralogy necklace / $58
DEMA Sailor Pants / $128

A modern take on a classic look. The DEMA Sailor Pants are back in a beautiful grey wool flecked with subtle color. Pair them with a slouchy striped sweater and printed scarf for an easy and adorably tomboyish style.

Friday, November 25, 2011

stephanie hoffmann necklaces





Beautiful new necklaces from local artist Stephanie Hoffmann featuring a mix of knit chains and real chains. They look stunning paired with our favorite Winter sweaters and would make an excellent holiday gift!

Black & Gold necklace / $60
Mustard necklace / $70
Pale Mauve necklace / $80

Wednesday, November 23, 2011

a very dema thanksgiving




Happy Thanksgiving to everyone from DEMA (and Georgie!) and also a very happy birthday to the lady herself, Dema Grim! We hope everyone has a wonderful week!

Friday, November 18, 2011

what's in our windows: red & blue




on the left...
Laurie B. sweater / $166
DEMA Fishtail Skirt / $160
Wendy Maves necklace / $34
Tokyo Bay bag / $58

on the right...
DEMA Marnie Dress / $188
Subtle Luxury scarf / $46
Tokyo Bay bag / $64

Our current favorite color combination is a warm orangey red paired with shades of blue.

Wednesday, November 16, 2011

fabric preview




Chartreuse lace, colorful floral silk, rich tweed... here's a little sneak peek at the fabrics DEMA has in store for Winter and Spring. We can hardly wait to turn these rolls of loveliness into beautiful clothes for you to wear!

Saturday, November 12, 2011

rock on with your frock on


The designing lady herself: Dema Grim! She's wearing a sequined T. Los Angeles sweater ($143) and a DEMA Patsy Skirt ($128) in the back room of the shop where all the magic happens. And all that fabric you see is only the tip of the iceberg... we've got a few sneak peeks of our newest Winter and Spring fabrics coming very soon!

Friday, November 11, 2011

what's in our windows: warm layers




on the left...
Subtle Luxury polka dot scarf / $48
Michael Stars sweater cardigan / $158
Michael Stars tank top / $32
DEMA Fishtail Skirt / $160

on the right...
DEMA Marnie Dress / $188
Michael Stars sparkle cardigan / $179
Wendy Maves necklace / $34

Lovely and warm layers in our windows. Pair these looks with thick tights and your favorite coat and you're ready for the holidays!

Thursday, November 10, 2011

holiday gift ideas





A peek at our new line of all natural bath salts, lotions, oils and soaps: Roman Ruby Botanicals. They are made in San Francisco and make the perfect holiday gifts for a woman of any age!

Lotion: $13.50
Bath Salts: $8
Soap: $10
Oils: $17.50

Friday, November 4, 2011

introducing roman ruby botanicals





We are pleased to introduce Roman Ruby Botanicals, a locally made line of soaps, oils, lotions and bath salts made with all natural ingredients. We love that the scents are all inspired by and named after San Francisco neighborhoods like the Mission, Bernal Heights and the Castro. We're even in the process of collaborating on a special DEMA scent just for the shop! So if you ever found yourself wanting to smell of the essence of DEMA you will soon be able to...

Wednesday, November 2, 2011

anniversary sale!


Can you believe that DEMA has been in the Mission for 14 years? We can hardly believe it ourselves! We're celebrating with an Anniversary Sale on November 17th through the 21st with 20% off the entire store. Come celebrate with us and start your holiday shopping early!